4 Tips for Social-Media After 50 and How to Avoid Being Ridiculed Introduction: Why Social Media is Important for Everyone, No Matter What Age Social media has become a way of life for many people. It’s a place where people can stay connected to their friends and family, share photos and videos, and keep up with the latest news. The social media landscape is constantly evolving as new networks emerge, and old ones go out of style. The most popular social media sites are Facebook, YouTube, Instagram, Twitter and Pinterest. Social media has impacted society because it has given people a platform to express themselves in a way that they otherwise would not have been able to do before they created the internet. 1. Identify Your Purpose on Social Media The purpose of your personal brand is to be the face of your company, both online and in person. It's important to know what your purpose is because you want to make sure that you're aligning all of your social media accounts with t...